The impact of the travel and tourism industry on the economy of the 26 westernmost counties of North Carolina will be the subject of a daylong conference Friday, April 11, presented by the WCU College of Business.
WCU is a co-sponsor of “Fall in Love with Biltmore Park,” a day of special events set for Tuesday, Feb. 4, at Biltmore Park Town Square in Asheville that will include afternoon marketing workshops and an evening networking party for the area business community.
A WCU alumna and graduate student whose aim is to help small governments “thrive instead of merely survive” in today’s economy is the recipient of a $2,000 scholarship from the North Carolina City and County Management Association.
Ten leaders from across Western North Carolina and beyond will share their personal perspectives on leadership with students in a Western Carolina University master’s degree program course in business administration this spring.
Helping Dillsboro glow for the town’s annual Lights and Luminaries festival are Carroll Brown, an associate professor in the hospitality and tourism program at Western Carolina University, and her students.
Virginia Postrel, an author, columnist and speaker, will discuss her book, “The Power of Glamour: Longing and the Art of Visual Persuasion,” at Western Carolina University in the Wells Fargo Business Center in the Forsyth Building on Wednesday Dec. 4.
WCU students Austin Brown and Nicholas Charles Heim were recognized as having the best presentations during the university's second Discovery Forum, an event designed to encourage young people to share innovative ideas for making their communities better places to live.