Western North Carolina business owners who experienced losses during last fall's hurricanes have been getting some much-needed help recently through the Small Business and Technology Development Center office based in Western Carolina University's College of Business.
While helping a Hendersonville bakery generate business-to-business leads that could mean more “dough” for the company, students in a Western Carolina University business class also are learning that in the world of sales and marketing, a negative response to a sales call is sometimes just the way the cookie crumbles.
LeVon Wilson, professor of business law at Western Carolina University, has been named one of the best teachers in the University of North Carolina system, drawing acclaim from students and faculty colleagues for his enthusiasm, energy and effectiveness in the classroom.
Western Carolina University, in partnership with Blue Ridge Community College, will offer interested students an opportunity to earn a bachelor's degree in business administration with a concentration in entrepreneurship in Henderson County this fall.
The Master of Entrepreneurship Program at Western Carolina University claimed first place in a recent nationwide competition sponsored by the United States Association for Small Business and Entrepreneurship.
Rutherford County resident Tasha M. Crowe, a senior at Western Carolina University, has been awarded a scholarship from the Beta Gamma Sigma honor society in recognition of her superior performance in the study of business.
What are the economic and social ramifications of a university with 8,400 students, 455 faculty members, and 790 staff members – with more on the way? That's exactly what Western's Center for Regional Development is attempting to determine through a project designed to demonstrate the university's impact on Western North Carolina and beyond.
The College of Business at Western Carolina University paused to thank three major donors to its new center for professional selling and marketing, unveiling rooms named in honor of the contributors during an open house Saturday, Oct. 9.
Look out, Wall Street! A group of Western Carolina University business students participating in a financial investment competition sponsored by the Tennessee Valley Authority has outperformed both the Dow Jones industrial average and Standard and Poor's 500 average.
A collaborative effort involving Western Carolina University faculty, staff and students, along with Jackson County health officials, has resulted in a comprehensive examination of the state of health care in Jackson County.